Microsoft’s Search Engine Optimization (SEO) Toolkit

I’ve always been a big fan of free Internet marketing tools! Because of that, I wanted to be sure to pass this along for all of the SEO folks out there.

The IIS Search Engine Optimization (SEO) Toolkit helps Website developers, web hosting providers, and Web server administrators to improve their Web site’s relevance in search results. To improve these search results, Microsoft’s SEO Toolkit  includes the Site Analysis module, the Robots Exclusion module, and the Sitemaps and Site Indexes module All of these tools let you perform detailed analysis and returns recommendations and editing tools for managing your Robots and Sitemaps files

Microsoft's Search Engine Optimization Toolkit

Microsoft's Search Engine Optimization Toolkit

Below are a few of the capabilities of each of the SEO toolkits features.

Site Analysis Features:

  • Fully featured crawl engine named ‘iisbot’Support for Robots.txt, allowing you to customize the locations where the iisbot should analyze and which locations should be ignored.
    • Configurable limits for analysis, maximum number of URLs to download, and maximum number of kilobytes to download per URL.
    • Configurable options for including content from only your directories or the entire site and sub domains.
    • View detailed summary of Web site analysis results through a rich dashboard
  • Feature rich Query Builder interface exposing large amounts of data
  • View detailed route analysis showing unique routes to better understand the way search engines reach your content

Robots Exclusion Features:

  • Display of robots content in a friendly user interface
  • Support for filtering, grouping, and sorting
  • Ability to add ‘disallow’ and ‘allow’ paths using a physical view of your Web site
  • Ability to add ‘disallow’ and ‘allow’ paths using a logical view of your Web site from the result of site analysis processing
  • Ability to add sitemap locations

Sitemap and Sitemap Index Features:

  • Display of sitemaps and sitemap index files in a simple user interface
  • Ability to add/edit/remove sitemap and sitemap index files
  • Ability to add new URL’s to sitemap and sitemap index files using a physical view of your Web site
  • Ability to add new URL’s to sitemap and sitemap index files using a logical view of your Web site from the result of site analysis processing
  • Ability to register a sitemap or sitemap index into the robots exclusion file

Not getting the rankings you want? Ask about our search engine optimization services!

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