Yahoo Rolls Out New Search Experience

Yahoo's New "Search Experience"

Yahoo's New "Search Experience"

Although Yahoo is still powered using Bing technology, they are rolling out a new “search experience” today. This “experience” includes a box of vertical tabs at the top of certain search results.  This “slide deck” seems to appear for the majority of entertainment related queries. (Read more here:

I like that we are finally seeing some innovation from Yahoo – it’s been a while – and I think it’s important that Yahoo! continues to differentiate themselves despite using Bing’s technology. That said, I’m not quite sure how I feel about tabbing through results and the impacts on organic results are too soon to tell as well.

What do you think? Have you used the new features yet?


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  1. […] to subscribe to the RSS feed for updates on this topic. // Well, I just blogged this morning about Yahoo’s new search features and it already appears something is amiss. Try a search on Yahoo and you’ll get this. The […]