Google Webmaster Tools Now Showing “Total Links”

Google recently updated their Google Webmaster Tools to provide site owners with a lot of actionable data. While the updates were very informative and useful, the revisions did leave a key metric for SEOs – total links.

This past Friday, Google announced they have re-added the “total links” value to the link reports in Google Webmaster Tools. Per Google Employee Jonathan Simon:

I’m happy announce that we’ve added back the “Total links” count in the “Links to your site” section of Webmaster Tools. Now when you go to the “Links to your site” section you should see “Total links :” displayed at the top of the page.

Here’s an image:

Google Webmaster Total Links

Google Webmaster Total Links

One thing I’ve noticed, however, is that the total number of links has increased pretty dramatically compared to the total links just a month or so ago. In the thread, it appears that other folks are noticing this as well. Have you noticed a big increase in total links for your sites? Leave your thoughts in the comments.

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