Bing Maps and Bing.com Get an Upgrade

Bing.com and Bing Maps Get an Upgrade

Bing.com and Bing Maps Get an Upgrade

So I blogged yesterday about all of the new Bing mobile releases for iPhone and Android and wanted to make sure I covered off on the updates to Bing Maps and Bing.com – which has perhaps the most interesting update around Bing + Facebook integration. I think 2011 will bring lots of conversation and insights into social signals being used to influence search results by both Bing and Google! (Matt Cutts talks about Google’s use of social signals here)

Bing Maps & Local

  • Interior Views: Provides users with immersive 360-degree panoramas of local businesses. Through a partnership with EveryScape Eats, Bing Local lets you “step inside” and explore full panoramas of restaurants
  • OpenTable Integration: Our new Interior Views help you decide if a restaurant is the right place to go…so it only makes sense to better help you get a reservation. Interact with OpenTable directly from restaurant pages
  • General Enhancements: We’ve updated our map style to reflect user feedback so it’s even easier for people to find where to go, how to get there, and what to expect along the way.
    • Increased city density while preserving a clean, visually appealing map
    • Clearer differentiation between major and minor city streets
    • Greater color contrast at the city-level so streets “pop” out more
    • Altered font sizes and contrast for crisper, less cluttered map labels
    • Improved highway shields for US and added new shields for 7 countries

Bing.com

  • FanSnap: To help you make better ticket buying decisions we are incorporating FanSnap’s venue maps and comprehensive event catalog into the Bing experience
  • Image Results: The first thing you will notice is our new Instant Answer organizes a rich collage of images directly into the main results page. Once you click through to the “images” page you will notice that we’ve populated the tabs with the most common search queries associated with a given image
  • Bing + Facebook: Expanding on Bing’s exclusive partnership with Facebook, we will now show you which of your friends have “liked” search results to help you decide the best answer to your query, whether it’s a vacation destination, movie selection, or laptop review (live date was pushed)

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