Bing Webmaster Tools Releases Updated SEO Content

Bing Webmaster Tools

Bing Webmaster Tools

Bing recently provided webmasters with an overhaul of Bing Webmaster Tools. Below you’ll find a comprehensive breakdown of the new features and updates that I’m sure you’ll find useful. Before we get into the details, you can view the official blog post for yourself here.

At a high level, here are is a quick summary of the updates:

  1. Updated webmaster/SEO content: New self-help guides and how-to documents will cover a wide range of topics – from how to accomplish tasks within Bing Webmaster tools, to what you should be focused on when performing search engine optimization.
  2. Major updates to the Bing webmaster tools: crucial updates are related to crawl delay, user permissioning and index explorer.

Here are some deeper specifics and more detail below:

1. New Bing Webmaster self-help guides and how-to documents:

  • Using Bing Webmaster Tools
  • Webmaster Tools Data explained
  • How to perform Link Building
  • Removing or blocking pages from our index
  • Search Engine Optimization (SEO) guidance
  • Managing URL parameters
  • Implementing Rich Snippets (www.schema.org)
  • Managing Canonicalization (duplicate content)
  • Using the <rel=”nofollow”> tag
  • Managing redirects
  • 404 page management
  • Rich Media and Search

2. Major updates to the webmaster tools service (http://www.bing.com/webmasters)

a. Crawl delay configurable by the hour

  • Users can now ask Bing to crawl slower during peak business hours and crawl faster during off-peak hours
  • Simple drag-and-drop functionality allows you to create a crawl graph by clicking and dragging your mouse pointer across the graph. You can easily fine tune by clicking individual columns, too.
  • Feature enables dedicated pre-set crawl settings for AJAX websites

b. Index Explorer

This is a complete rewrite of the Index Tracker backend focusing on the following tenants:

  • Freshness
  • Performance
  • Extensibility
  • Reduced machine footprint
  • Stability and failure detection
  • New sites will have Index Explorer data the moment they sign up (which is awesome!)

c. User and role management

Site owners can now grant admin, read / write, or read-only access to other users for their site using their existing verification code
They can also grant users access to parts of their sites (subdomains or folders).

That about wraps it up! What are your thoughts on the updates? Have you started paying more attention to Bing as their percentage of search share grows?

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