The latest Adwords update, known as Enhanced campaigns, will become mandatory sometime in mid-2013. With the migration, there will be some key impacts to the legacy sitelink ad units - specifically around character limits. According to our Google reps:
At the moment, the new character limit for sitelinks only affects sitelinks created/edited in the upgraded user [...]
At the end of the day, if you want to know what products and services your PPC campaign is selling, you need a good phone call tracking solution.
Good call tracking technology will enable you to link your pay per click marketing campaign directly to sales.
If you do not have a phone call tracking solution, your [...]
As we move into yet another successful SEO year, it’s time to set our sights on SEO copywriting. This area has come under much scrutiny in the past couple of years, particularly with Google’s crackdown on quality content via the Panda and Penguin algorithms.
Whether you’re blogging, guest blogging or writing web content for a brand, [...]
Since his name is mud right now, you probably aren’t too fond of the idea of being linked with Lance Armstrong. However, the prospect of poking fun of him has enticed you to see what we have to say.
There are some very obvious similarities between Lance Armstrong’s fall from grace and the daily knife fight [...]
How will your website/business benefit from search engines?
Every business should focus on search engine optimization in order to improve its visibility in the search engines. Once a business website sits at a healthy position in search results, there is every chance that more customers will follow. Search engines will send higher amount of generic traffic [...]