SEO Keyword Research: 5 Ways To Mine Google Analytics For SEO Opportunities
Better than Google Adwords. Better than SEOmoz. Better than SEObook. The best keyword tool isn’t actually a keyword research tool at all.
Keyword research tools like the Google Adwords keyword tool can provide excellent data on keyword volumes and competition levels, but the most valuable data you can get is lurking in your Google Analytics reports. [...]
How to Effectively Track Google Adwords Sitelinks In Marin
Google Sitelinks Overview:
Google Sitelinks offer search marketers the unique opportunity to drive users deep into a website by leveraging other relevant click streams. One of the issues with sitelinks, however, is discovering whether the ad itself or a sitelink is responsible for a conversion. Marin users can now make that distinction.
While not intuitive, during Marin’s [...]
How To Not Show Other Videos At The End of Your YouTube Video
I’ve written a few posts about YouTube SEO and video optimization but something I’ve gotten asked by clients every so often is “How do you prevent my videos from showing a whole lot of other people’s videos as options once my video is over?”
Well, I thought I’d provide a quick answer via this easy to [...]
Google Analytics Data Skewed Because Of Instant Previews
I personally haven’t noticed this yet, but apparently there are some reports out there that say Google Instant Previews are skewing analytics data. In some cases Google Instant does a real-time fetch of the page to generate an instant preview, and this can be inadvertently counted as a visit by some analytics tools, including Google [...]
iPad Targeting in Google Adwords - Its Available!
Google continues to innovate their Adwords platform at alarming speed. Not too long ago Google announced new targeting options for mobile devices and it has now officially announced the ability to specifically target the iPad with your AdWords ad campaigns.
The targeting process is pretty simple. Simply edit the “Devices” section in your AdWord Campaign Settings [...]
Do It Yourself (DIY) Search Engine Optimization (SEO) Advice
Many entrepreneurs and small business owners have a “Do-It-Yourself’ mindset. After all it’s that same mindset that encouraged many owners to go into business for themselves in the first place, and there are plenty of examples of business owners who have success marketing themselves online.
With that in mind, depending on the size of your business, [...]
