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How Google Ranks Ads: a Look at Ad Rank and Quality Score in Google AdWords
Posted by jonclark on July 25, 2012 · Leave a Comment
Defining Google Adwords Ad Rank and Quality Score
Each time a search is conducted on Google or a Google Search Partner an auction is performed. The result of this auction determines where each AdWords advertiser’s PPC text ad will be placed on the search results page. Typically a high ad rank is desired by most advertisers [...]
Filed under Quality Score · Tagged with ad rank, adwords, Google, google quality score, quality score
