As most of you know, back in January, Google updated their display URL policy to display all URLs in lower case - and it was assumed they would display in lower-case regardless of whether the URLs were entered with capitalization or not.
Then, starting in May, Google began pulling the display URL into the headline and [...]
Yesterday, we first noticed Google Adwords ads displaying click annotations below each ad. After an initial canned response from our Adwords rep, we’ve received a number of FAQs to pass along:
What will ads look like after the change?
Top placement ads will have an annotation on the existing line after the display URL, and side placement [...]
It looks like Google is running a test where they are displaying the amount of clicks an ad gets directly below the paid ad.
As of the writing of this post, Google hasn’t revealed how they are calculating the clicks or if the clicks are only showing the current day’s total but we were able to [...]
I blogged the other day about Adwords ads extended to 70 characters and now its official - this update is not a beta rather a permanent change to the placement of the description in the first line for certain top ads. Below is a comprehensive FAQ and screenshots of example ads.
What is changing?
Google is changing the [...]
A heads up to all paid search folks; Google is changing their display URL policy. No definitive date that I can see yet, but in the coming weeks, all paid search display URLs will be lower case. No exceptions. Note* This does not affect text ads on the Google display network.
here’s the low-down in Google’s [...]
As I was searching via Google the other day, I stumbled up on a new Adwords ad display I’ve never seen before (see screenshot below). Essentially, this format only displays one sponsored ad until the user clicks on the drop down arrow. This could have HUGE impacts on ad positioning and performance as [...]