Okay, so landing pages are the new wonder tactic for those running pay per click campaigns (Adwords in other words) via Google. The weighting of the landing page has now a little more importance and shaves a tad off the influence scored by the click through rate (CTR).
What Makes a Good Landing Page?
But just what [...]
No question. SEO is a confusing topic for most folks. This is especially true for small business owners who are looking for an edge online without the high price tags associated with an SEO specialist or SEO Company. Often times these folks resort to doing SEO themselves. One of the even bigger problems with a [...]
Yesterday I wrote about the top 10 on-page specific SEO tips. Today, we’ll focus in on the top 10 content specific recommendations.
Friendly Disclaimer** These tips are aimed at copywriters and beginners who are looking to get started optimizing their website and should be taken as a guide only. You’ll quickly find in this industry everyone [...]
Have you ever uploaded an account - campaigns, ad groups, keywords, ads - added billing info and then activated your Adwords campaign and then… nothing. Zero dollars spent. No impressions. No clicks. Chances are there is one simple issue within the account that is preventing your ads from showing in the search results. Here are [...]
SEO goes through ‘hot trends’ or I guess trends in general just the same as fashion, restaurants and everything else. Everything from no-follow, to local search, to the new keyword research tool and universal search. The difference between an SEO ‘hot topic’ and your traditional trend is the influence of Google. Until Google says otherwise, [...]