Are HTML Sitemaps Important?

It is my personal belief that an HTML sitemap is one of the most important search engine optimization tactics a webmaster can use. It is arguably the most effective tool to distribute internal link juice efficiently within your website.
So what is an HTML sitemap? It is an actual page of your website that outlines the [...]

Top 10 SEO Tips For On-Site Optimization

One of the most common questions I get asked is around writing website copy. Many agencies and even companies have their own copywriters but there is a clear distinction between writing offline copy and writing online material. As a result, it’s always helpful if you can provide copywriters with a set list of guidelines to [...]

Search Engine Optimization and Facebook SEO Tips

Social Media is everywhere! We are under constant barrage with references of Twitter, Facebook, Myspace, etc. It would only make sense that businesses and brands alike are looking to leverage these networks for SEO benefit. The most recent push was to secure a Facebook custom domain (ex. http://www.facebook.com/jonleeclark).
So, what are some Facebook SEO tips? Facebook [...]